Jeff Poole

I was initially attracted to the wine industry joining Penfolds Wines in Lincoln Road Henderson late 1978 as a young sales supervisor. 19-years working with key wine producers including a 10-year period in Australia holding down various sales, sales management and marketing roles with Penfolds Kaiser Stuhl, through to Southcorp days ensued. On returning to NZ with my family in 1995 I re familiarised myself with the NZ wine industry during an 18-month role as National Sales manager for Negociants NZ.

Almost 2 decades in the industry had whet my appetite to learn much more about wine. Equally, I harboured a vision to set up a wine retail business that pre-tasted every wine offered to ensure customers never had to pay for poor quality/value wines. Also, to educate our people to provide meaningful advice to customers in regard to style preferences. August 1, 1997 my wife Virginia and I founded Fine Wine Delivery Co. from a spare bedroom at our then Torbay home on Auckland’s North Shore… the vision was born!

Tasting several thousand wines per year in a purpose-built facility at FWD Co. is the only way to deliver on our promise to our customers, we are the only retailer in NZ committed to those values! Plus, it satiates my passion for wine, and that of our team involved in tasting wine on such a grand scale. I love it and continue to learn every day!

It gives me unbridled fulfilment when customers say to me... “I’ve been buying wine from you for years Jeff, and never had a wine I didn’t enjoy”.

Tracey Hawes

It was a given I was going to fall in love with wine. I grew up with dad working in the industry almost all my life and his passion for it was of course a massive influence in our family. Long lunches and dinners were regular events in our home. Mum is where I got my passion for food. Six-course meals matched to amazing wines, it is fun, challenging and rewarding to create these experiences shared with friends and family. It was always about good people, good food and good wine, a coming together creating experiences that are lifelong memories with the people we love.

Mick Keane

I can thank my parents for my love of fine wine. They instilled a belief from early on that it was quality over quantity, although if there was quantity of the quality that was even better. I started my career in the Wine Industry at Vintage Cellars (yes, I'm Australian, don't hold it against me), and have loved ever moment. Wine is truly a passion that gets me up in the morning, that and sourdough bread (even before it became cool in lockdown). At Fine Wine Delivery, we taste every wine we range, which is an amazing learning experience. Everyday is a school day, and the lessons at Fine Wine Delivery are the best!

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